INDIANAPOLIS—Williams Randall received a Gold Award in the Indianapolis ADDYs competition for its work on the Indiana Office of Tourism Development website featuring the Pete Dye Golf Trail.
As much tribute as it is website, the work features each beautiful course and even includes an interactive timeline detailing the lives of Pete and his wife and business partner, Alice. Not to be outdone by form, the functionality of the site lets visitors easily find and book not only specific courses, but nearby lodging and activities for once the golf day has ended. The result is a site that’s just as breathtaking as its subject matter while being significantly less challenging to navigate.
The creative team included Manager of Online Design Haley Hodgen, Senior Writer Gail Hayes, Web Developer Michael Clinton, Creative Director Brian Thibodeau, and Executive Creative Director David Stanton.
This Gold ADDY qualifies the entry to move on to the Regional level in District 6 of the American Advertising Federation.