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Case Study: Funneling in Big Results for Jayco

How strategic full-funnel marketing helped Jayco bring in big results
When they first became a client of ours, it was imperative that we approach our work with the RV company with the same sense of adventure and momentum as their products bring to people’s lives.

APPROACH

We decided to target completely different audiences for each of the brands, which combatted any competition between them and made the campaigns more cost-efficient.

COMBATTING COMPETITION

We decided to target completely different audiences for each of the brands, which combatted any competition between them and made the campaigns more cost-efficient.

COMBATTING COMPETITION

This has led to an 850% increase in leads. It’s safe to say this media strategy is taking Jayco places.

RESULTS

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