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Williams Randall to Work with IURC & FSSA on Public Awareness Campaigns

Williams Randall Advertising is elated to announce two new partnerships, both of which will increase public awareness of important issues for Indiana residents. 

In partnership with the Indiana Family and Social Services Administration (FSSA), we’ll work on a wide variety of services from creative to research and strategy, all with the goal of spreading awareness of substance use disorder and reducing the stigma people face when seeking treatment. The work will also include the creation of a brand-new landing page. We’re currently conducting qualitative and quantitative research to understand more about the stigma around substance use disorder and the kinds of messages that help change people’s hearts and minds. 

We’re also excited to partner with the Indiana Utility Regulatory Commission (IURC) in increasing public awareness of Indiana 811. The campaign will encourage homeowners, contractors and professionals to call Indiana 811 and get their utilities marked before digging. In late 2022, we wrapped on a series of commercials that will debut to the public shortly.  

Stay tuned to our website and social media to see both campaigns roll out in the coming months!

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