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The Children's Museum of Indianapolis

Case Study: Unwrapping a Successful Gift-Buying Season

Award-Winning Museum Surpasses Sales Goals of Gift Memberships
The Children's Museum Holiday Banner Ad
Online sales of gift memberships increased 25% compared to the prior year, contributing to a 25% increase in revenue.

RESULTS

The average click-through rate of the online contextual and behavioral ad placements was 14 times the industry average.

RESULTS

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