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AAA Hoosier Motor Club

Case Study: Determining Which Attracts More Attention: Offer or No Offer?

Award-Winning Strategy Had Surprising Results
“Offer” Vs. “No Offer” Landing Page Test 
The best way to get results was to test multiple combinations of online ads and landing pages and go with the version that yielded the most conversions.


Not including a contest offer was the clear winner, which had a 74% higher conversion rate than a landing page with an offer.


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University of Indianapolis

An Integrated Media Plan that Delivered A+ Results

Read the Case Study

Goodwill of Central & Southern Indiana

Targeted Campaigns That Improved Lives and Careers

Read the Story

My Healthy Baby

Continuous Learning, Continuous Improvement

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